Personal Branding for Leadership – Step Up to Stand Out!
So what is a personal brand? Many people are confused as to what this really means. A personal brand is the total experience of someone having a relationship with who you are and what you represent as an individual; as a leader. Think about what that means to you. Ask yourself and then ask a close friend – what is the total experience of having a relationship with you like? Write down the top 5 things you would expect others to experience and have your close friend do the same. Are the answers the same or similar in meaning? If they are, good for you! If not, you have some work to do.
Did you know that less than 15% of people today have not defined it and less than 5% are living it? Why? It can be extremely challenging and it requires a tremendous amount of self-awareness, action and accountability. This is an important part of your development that will take you to the top! Personal branding is your trademark, and the questions you need to ask yourself are –
“Have I defined my personal brand?
“Am I consistently living my personal brand every day?”
If the answer is no, then read on…
What I didn’t tell you is that 70% of professionals believe they have defined their personal brand and 50% believe they are living it. But when you “peel-back-the-onion,” you realize that their focus was centered on self-promotion rather than a commitment to advance themselves by serving others.
Developing your personal brand is essential for the advancement of your career and development as a leader. Personal branding is about making a full-time commitment to the journey of defining yourself as a person and as a leader and how this will shape the manner in which you will serve others. It includes your values, passions and purpose; basically it’s a journey to live your authentic “you.”
Having a personal brand is a leadership requirement.
Treva also believes that your personal brand includes 3 components that you must understand to develop a powerful brand. It includes image, communication and etiquette. She has developed her own formula for success in personal branding called I.C.E. Your Way to the Top! In her program, you will learn how to master these 3 areas to build leadership skills with executive presence. Building your brand around your “key” words is powerful and relevant to who you are as a person.
Buy Treva’s E-book
Personal Branding For Leadership Step Up to Stand Out
$9.99 plus tax
Go to contact page to order now!
Personal Branding Coaching Opportunity
If you wish to gain more perspective and work with Treva on a 1:1 basis, she will guide you through the branding process utilizing her strategies and techniques to create your powerful personal brand. You will receive 8 hours of coaching where Treva will assist you with defining your goals, passions and purpose along with helping you write your elevator pitch and personal branding statement. She will also help you in developing your online and social media presence so that you stand out against your competition. You will also learn Treva’s I.C.E. strategy that will lead you to success not only in your career but in your personal life as well.
To enroll in Treva’s powerful and impactful “Personal Branding For Leadership – Step Up to Stand Out” program, email her via the contact page to set up your appointment today.
Program Fees & Coaching
Total cost of Treva’s program is $1,599.00 plus tax and includes Treva’s workbook and 8 hours of personal brand development and coaching that includes her I.C.E. Formula for Success.